From A to Anywhere

I’ve always wanted to make a campaign about staring into the void. After all, it’s what we get paid to do all day.

So, to unite the disparate brands of one of Australia’s biggest energy providers, we explored the daydreams of people determined to reach their Anywhere.

The dynamic “A to Anywhere” platform we created is now used in every corner of the business.




Director:                Joel Harmsworth via MOFA
Photographer:      Dick Sweeney
Audio:                    Heckler Sound